EMC World 2013, Day 3 Recap

Today, EMC Isilon president Bill Richter took to the EMC World stage and gave his keynote speech on Isilon: Scale-out NAS Innovation Today, Business Innovation Tomorrow.  As I mentioned in yesterday’s blog, the keynote included a customer panel with Rackspace, Bosch, and MLB, as well as a conversation with Isilon’s resident mad scientist and CTO, Nick Kirsch.

Here’s a quick roundup of the keynote buzz, captured from Twitter:

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Immediately following the keynote, Bill answered your Twitter questions live during his Backstage session with John Roese and dove deeper into the transformation squeeze of IT, new OneFS features, and where he sees EMC Isilon and scale-out NAS heading in the next few years. For on-demand replays of Bill’s keynote and backstage session, head here.

 What an exciting week it’s been so far. If you’re here with us on-site, make sure to stop by our Isilon booth before the week’s end.  Enjoy the customer appreciation party tonight!

 

EMC World 2013, Day 2 Recap

Day 2 of EMC World kicked off with Paul Maritz and Joe Tucci’s keynote on the platform for next-generation cloud and big data applications. Here’s a great visual recap of their keynote, in case you missed it.

An anecdote that caught my attention was when Paul pointed out that a 747 on a single transatlantic flight generates 30 TB of data. Stories like these prove just how much enterprises need data storage capabilities that can both meet and anticipate their growing needs.

This leads nicely into EMC Isilon’s big announcements for Day 2 of EMC World 2013. Today, we announced the next generation of OneFS, Isilon’s industry-leading operating system for today’s enterprise. The new OneFS will include data deduplication and audit and security features, in addition to enhancements for object-oriented storage, Hadoop HFDS 2.0, and Syncplicity enterprise file sharing.

Watch the Video: Transform Your Enterprise: Isilon Will Take You There

Later in the afternoon, Isilon president Bill Richter and CTO Nick Kirsch paid a visit to theCube to chat with Silicon Angle about ViPR software-defined storage and the business of big data storage for enterprise IT.

 Bill Richter at theCube 

Nick Kirsch Panel

Tomorrow, we’re excited to dive deeper into OneFS during Bill Richter’s keynote. He’ll talk about how you can become an IT superhero and the Isilon product enhancements that will help your company on its journey of transformation. And I’m definitely looking forward to Bill’s customer panel with Rackspace, Bosch, and MLB’s Advanced Media group. To round out the keynote, Bill will be joined by Nick, and they’ll have a conversation about the future of enterprise storage.

Immediately following the keynote, Bill Richter will participate in EMC Backstage, where he’ll answer your Twitter questions, live. Submit them by using the hashtag #EMCBackstage for a personal response from Bill on the air.  If you’re not on-site at EMC World, you can still tweet us your questions and watch the live stream here. And as always, EMC Isilon will be providing you real-time updates all day from Twitter and Facebook.

Thank you for bringing us on your transformation journey. Check back tomorrow for a Day 3 recap!

EMC World 2013, Day 1

Welcome to EMC World 2013, all. Yesterday, we kicked off the biggest and most social EMC World ever with the ViPR announcement—EMC’s software-defined storage solution. The buzz continued throughout the day with EVP Jeremy Burton and President & COO David Goulden’s keynote on software-defined storage, where they highlighted ViPR, EMC Isilon, and Syncplicity to name a few.

ViPR

In the Solutions Pavilion, we had the grand unveiling of this year’s fully decked-out EMC Isilon booth, featuring Captain Scale-Out and his team of data storage superheroes.

Isilon Booth at EMC World 2013

Stop by our fortress of scale-out for giveaways, sessions, and ongoing conversations about everything Isilon. We’re handing out t-shirts to those who come and weigh their big data and you can register to win a 3D printer; the winner will be announced during Bill Richter’s Wednesday keynote. We’ll also be demo-ing Hadoop and OneFS, and offering sneak peeks into the VCE Vblock with Isilon for file archiving.

If you’re here in Las Vegas with us, please drop by to say hello. If you were unable to make this year’s show, stream EMC World live here

Be sure to follow us on Twitter at @EMCIsilon and Facebook  for real-time updates and photos. Check back for recaps of Day 2 and 3 of EMC World 2013, and stay tuned for more scale-out news! This is just the beginning.

In the meantime, tell us—how are you leading your transformation?

OneFS 7.0 – Bringing Scale-Out into the Heart of the Data Center

It’s big. It’s awesome.

Mavericks. OneFS 7.0.

I couldn’t be more excited to write about a release that has been near and dear to my heart for the last year and a half. Immediately following the acquisition of Isilon by EMC, we embarked on a tremendous effort to bring Scale-Out NAS to the mainstream Enterprise customer while simultaneously improving the lives of our existing customers.

Our primary strategy is to invest in high growth areas where Scale-Out NAS can make a tremendous difference to business and the lives of the individuals. These include, but are not limited to, areas such as Home Directories/File Shares, Technical Computing Applications, and Online Archives – all at scale. We see a broad desire for scale in these workloads across the Enterprise and Commercial segments, as well from a Line of Business and Vertical Market perspective.

With Mavericks we focused on four key areas: Security, Data Performance, Data Protection, and Interoperability. Let’s ride the Mavericks’ wave together:

Security

OneFS is built on a strong foundation of Enterprise security. In OneFS 7.0, Isilon extends the simplicity and scalability of Scale-Out NAS into two key environments – private cloud and compliance. In OneFS 7.0, we are introducing new security capabilities:

  • Authentication Zones, to allow departments that require separation to co-exist in the same storage
  • Roles-based administration, which protects from security breaches to the infrastructure
  • An extended SmartLock application which delivers SEC 17a-4 compliant storage

Data Protection

OneFS was designed from the ground up to have a scalable data protection model. Rather than being designed around traditional RAID technologies, OneFS protects data rather than devices – and protects that data across multiple nodes. With OneFS 7.0, we’ve introduced new data protection capabilities in the existing SnapshotIQ, SyncIQ, and SmartPools technologies, which make Scale-Out applicable for a wider range of critical information. The degree to which information can be efficiently protected has never been more simple or scalable.

Performance

OneFS is a next-generation scale-out storage architecture that enables customers to scale capacity and performance together.

In OneFS 7.0 we’ve improved concurrent access to individual files, which both improves the I/O rate of non-sequential applications, but also doubles single-stream sequential applications. The 7.0 release extends the applicability of OneFS into non-sequential and smaller block I/O workflows. In short, OneFS 7.0 makes scale-out applicable for a much wider set of performance-sensitive applications.

Interoperability

OneFS supports all industry-standard protocols: NFS, SMB/CIFS, HTTP and FTP. Earlier in 2012, Isilon led the storage industry by announcing native support for the Hadoop file protocol, HDFS.

In this release, we are providing specific integration with VMware through the VAAI and VASA APIs. These APIs, in combination with per-file cloning technologies and lower latency, significantly improve the virtualization experience on OneFS.

So all in all, scale-out has never been more accessible to Enterprise IT than it is today with OneFS 7.0. The set of applications, workloads, and use cases where scale-out technology dramatically improves performance, simplifies management, and increase efficiency have never been greater. The tipping point has been reached; with OneFS 7.0, EMC Isilon is the first enterprise storage vendor to bring scale-out into the heart of the data center.

ENCODE Consortium Utilizing Isilon Scalable Storage for Genome Research

The use of Isilon Scalable NAS Storage for Life Science research and applications is a core enabler of research productivity. The amount of data stored, accessed and analyzed is incredible and growing exponentially so naturally, improving the cost and workflow efficiency of utilizing the data is critical increasing the speed and results of the research.

A recent article on ScientificAmerican.com details some of the work that the ENCODE consortium has done to map and inventory previously hidden switches, signals and signposts in the human DNA. In the photo of Ewan Birney, who led the analysis from European Bioinformatics Institute in Cambridge, England, we couldn’t help but glow a little when seeing him next to stacks of Isilon equipment.  Learn more about Isilon solutions for Life Sciences here.

Buy Recommendation for EMC – Isilon Momentum

EMC continues its’ string of positive analyst reviews with the latest Buy rating from Peter Misek of Jeffries. Misek specifically calls out the future share gains in NAS Storage at the expense of NetApp with the pending release of new features that will allow Isilon to expand its’ expertise to broader enterprise wide adoption.

According to Misek, “EMC hit a homerun with its VMware acquisition, and we believe Isilon will be another validation of its ‘string of pearls’ acquisition strategy. Our checks indicate that Isilon has added new features that should enable it to jump from its current vertical concentration in Internet, video, and genomics (e.g., Avatar’s special effects were stored on a huge Isilon cluster) to broader enterprise adoption, especially for private clouds.”

Misek initiates coverage of both NetApp and IBM with hold recommendations. Read the full Forbes article here and learn more about EMC Isilon’s new Maverick OneFS coming this fall here.

EMC Isilon Offers Free Migration for NetApp Users

For companies who are tired of migrating on a regular basis from one NetApp version to another, EMC Isilon has recently announced an offer worth over $25k to help you migrate for the last time – from NetApp to EMC Isilon.  EMC Isilon customers don’t need to migrate from version to version as our OneFS file system enables you to Scale NAS Storage as you need it.

The offer includes:

  • Solution architecture
  • Project planning
  • Test planning
  • Sample data migration set for up to 10 terabytes
  • 30% discount on any additional professional migration services over and above the offer

Learn more about the One and Done NetApp Offer including a whitepaper on quantifying the benefits of Scale Out NAS, more promotion details and contacting the team for a discussion by clicking here.

Isilon: Washington’s Best Workplaces 2012 Extra-large Company Gold Medalist

The EMC team here in Seattle is honored to be chosen as the #1 place to work in a recent ranking by the Puget Sound Business Journal. All of us here at Isilon are not at all surprised – Isilon is energized, fast-paced, and filled with the best and brightest. We’re a team that believes in what we are doing and are all here because we really want to be part of Isilon.

Seattle is a hot market right now for talent. It’s always been a home for innovation—think Boeing and airplanes, Microsoft and software, Amazon and online shopping, and Starbucks and coffee. But among those outstanding companies, EMC is now ranked #1.

Sujal Patel, President of EMC Isilon, says it best. “We create a culture that enables people to feel great about our mission and their role in it.”

EMC continues to grow in Seattle, and we are proud to be a part of this community. Thanks to our entire Seattle workforce for helping to make EMC the best employer in the Emerald City!