EAGE London 2013: Event Recap

As we trek back to the U.S. after a busy week at EAGE 2013, we wanted to provide a quick recap of all the conference festivities that happened in London. EAGE (European Association of Geoscientists and Engineers) is the largest and most comprehensive geoscience event in the world. It lasts about a week, and consists of a conference and a technical exhibition presenting the latest developments in geophysics, geology and reservoir/petroleum engineering.

Booth #266 was EMC Isilon’s home for the week. We had tons of activity going on in our booth with giveaways, demos, meetings with partners, customers, or just passerbys intriqued by our swag.

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 We raffled off a handful of Apple TVs and kinetic bracelets to those who attended the demos and presentations. Check out one of the lucky winners below!

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 EMC Isilon hosted three separate demo pods throughout the week that showcased how we meet the increasing data storage demands of the oil and gas industry and optimize collaborative workflows:

  1. Demo 1: Featured how the functionality of the Ocean Plug-in for Isilon will allow Petrel users to invoke Isilon snapshots to make copies of project files.
  2. Demo 2: Featured EMC’s Exploration and Production Infrastructure (EPI) solution for oil and gas and how our new model is simpler to manage and scales as our customers’ data grows and their performance needs increase.     
  3. Demo 3: Featured EMC’s Next Generation Seismic Data Management system based on Isilon scale-out technology, and how—in partnership with Wipro—this seismic data management solution will enable data to be loaded once and then delivered to interpretation applications with quality-assured automated data transfer.

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What an exciting week it was in London! Special thanks to all who stopped by our booth and attended our presentations. We had a great time and look forward to seeing you all again soon!

InsightIQ® 2.5: Driving Storage Performance Metrics to the Next Level

Flexible deployment + powerful data export tools = the perfect time to upgrade your customers

It is no secret that viewing and analyzing storage performance data can bring infinite value to your customers, which is why we took performance metrics to the next level with our latest release of EMC Isilon InsightIQ® 2.5, which now includes integration with third-party tools and flexible deployment options.

Today’s update is a direct result of feedback we received from our partners and customers who requested a simpler, more integrated product. They realize that EMC Isilon InsightIQ software is the perfect complement to EMC Isilon scale-out storage systems, so we added tools and options that will maximize the performance of their storage systems, simplify the process, and forecast their future needs. Your customers will reap great benefits, such as improved performance and deeper insight into their data analytics.

New data export tool

Previously, customers had to use other products in conjunction with InsightIQ to extract end-to-end performance data. With InsightIQ 2.5, there’s no need for another product, thanks to an included data export tool. This new tool allows users to access InsightIQ data in two ways:

  1. By using ad-hoc data extraction by simply clicking on “download” from the user interface and exporting it into in a spreadsheet.
  2. By using the command line interface, which enables customers to define the data to extract, and set up a regular schedule of data exports into their own analytics tool, such as Splunk.

Multiple deployment options

In addition, customers now have a choice on how to deploy InsightIQ. Previously shipped as a plug-and-play virtual appliance, customers simply launched it, entered a password, and connected to clusters. However, the underlying operating system, Linux Ubuntu, did not fit well into some customers’ data centers. While retaining the option to install InsightIQ as a virtual appliance, InsightIQ 2.5 also provides a new native installation option that allows customers to install InsightIQ on Red Hat Enterprise Linux or CentOS, and physical hardware. This not only improves performance, but also enables customers to run InsightIQ without configuring a virtualized environment.

Even easier upgrading

Previous upgrades to InsightIQ meant setting up a new virtual appliance, and then manually importing the configuration. But now, with InsightIQ 2.5, customers can simply apply the upgrade and retain all previous configurations—making upgrades non-disruptive.

As you can see, we listen to feedback that is given to us. If you’re an Isilon customer and have any questions or comments on InsightIQ, I encourage you to let me know.

EMC World 2013, Day 3 Recap

Today, EMC Isilon president Bill Richter took to the EMC World stage and gave his keynote speech on Isilon: Scale-out NAS Innovation Today, Business Innovation Tomorrow.  As I mentioned in yesterday’s blog, the keynote included a customer panel with Rackspace, Bosch, and MLB, as well as a conversation with Isilon’s resident mad scientist and CTO, Nick Kirsch.

Here’s a quick roundup of the keynote buzz, captured from Twitter:

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Immediately following the keynote, Bill answered your Twitter questions live during his Backstage session with John Roese and dove deeper into the transformation squeeze of IT, new OneFS features, and where he sees EMC Isilon and scale-out NAS heading in the next few years. For on-demand replays of Bill’s keynote and backstage session, head here.

 What an exciting week it’s been so far. If you’re here with us on-site, make sure to stop by our Isilon booth before the week’s end.  Enjoy the customer appreciation party tonight!

 

EMC World 2013, Day 2 Recap

Day 2 of EMC World kicked off with Paul Maritz and Joe Tucci’s keynote on the platform for next-generation cloud and big data applications. Here’s a great visual recap of their keynote, in case you missed it.

An anecdote that caught my attention was when Paul pointed out that a 747 on a single transatlantic flight generates 30 TB of data. Stories like these prove just how much enterprises need data storage capabilities that can both meet and anticipate their growing needs.

This leads nicely into EMC Isilon’s big announcements for Day 2 of EMC World 2013. Today, we announced the next generation of OneFS, Isilon’s industry-leading operating system for today’s enterprise. The new OneFS will include data deduplication and audit and security features, in addition to enhancements for object-oriented storage, Hadoop HFDS 2.0, and Syncplicity enterprise file sharing.

Watch the Video: Transform Your Enterprise: Isilon Will Take You There

Later in the afternoon, Isilon president Bill Richter and CTO Nick Kirsch paid a visit to theCube to chat with Silicon Angle about ViPR software-defined storage and the business of big data storage for enterprise IT.

 Bill Richter at theCube 

Nick Kirsch Panel

Tomorrow, we’re excited to dive deeper into OneFS during Bill Richter’s keynote. He’ll talk about how you can become an IT superhero and the Isilon product enhancements that will help your company on its journey of transformation. And I’m definitely looking forward to Bill’s customer panel with Rackspace, Bosch, and MLB’s Advanced Media group. To round out the keynote, Bill will be joined by Nick, and they’ll have a conversation about the future of enterprise storage.

Immediately following the keynote, Bill Richter will participate in EMC Backstage, where he’ll answer your Twitter questions, live. Submit them by using the hashtag #EMCBackstage for a personal response from Bill on the air.  If you’re not on-site at EMC World, you can still tweet us your questions and watch the live stream here. And as always, EMC Isilon will be providing you real-time updates all day from Twitter and Facebook.

Thank you for bringing us on your transformation journey. Check back tomorrow for a Day 3 recap!

EMC World 2013, Day 1

Welcome to EMC World 2013, all. Yesterday, we kicked off the biggest and most social EMC World ever with the ViPR announcement—EMC’s software-defined storage solution. The buzz continued throughout the day with EVP Jeremy Burton and President & COO David Goulden’s keynote on software-defined storage, where they highlighted ViPR, EMC Isilon, and Syncplicity to name a few.

ViPR

In the Solutions Pavilion, we had the grand unveiling of this year’s fully decked-out EMC Isilon booth, featuring Captain Scale-Out and his team of data storage superheroes.

Isilon Booth at EMC World 2013

Stop by our fortress of scale-out for giveaways, sessions, and ongoing conversations about everything Isilon. We’re handing out t-shirts to those who come and weigh their big data and you can register to win a 3D printer; the winner will be announced during Bill Richter’s Wednesday keynote. We’ll also be demo-ing Hadoop and OneFS, and offering sneak peeks into the VCE Vblock with Isilon for file archiving.

If you’re here in Las Vegas with us, please drop by to say hello. If you were unable to make this year’s show, stream EMC World live here

Be sure to follow us on Twitter at @EMCIsilon and Facebook  for real-time updates and photos. Check back for recaps of Day 2 and 3 of EMC World 2013, and stay tuned for more scale-out news! This is just the beginning.

In the meantime, tell us—how are you leading your transformation?

OneFS 7.0 – Bringing Scale-Out into the Heart of the Data Center

It’s big. It’s awesome.

Mavericks. OneFS 7.0.

I couldn’t be more excited to write about a release that has been near and dear to my heart for the last year and a half. Immediately following the acquisition of Isilon by EMC, we embarked on a tremendous effort to bring Scale-Out NAS to the mainstream Enterprise customer while simultaneously improving the lives of our existing customers.

Our primary strategy is to invest in high growth areas where Scale-Out NAS can make a tremendous difference to business and the lives of the individuals. These include, but are not limited to, areas such as Home Directories/File Shares, Technical Computing Applications, and Online Archives – all at scale. We see a broad desire for scale in these workloads across the Enterprise and Commercial segments, as well from a Line of Business and Vertical Market perspective.

With Mavericks we focused on four key areas: Security, Data Performance, Data Protection, and Interoperability. Let’s ride the Mavericks’ wave together:

Security

OneFS is built on a strong foundation of Enterprise security. In OneFS 7.0, Isilon extends the simplicity and scalability of Scale-Out NAS into two key environments – private cloud and compliance. In OneFS 7.0, we are introducing new security capabilities:

  • Authentication Zones, to allow departments that require separation to co-exist in the same storage
  • Roles-based administration, which protects from security breaches to the infrastructure
  • An extended SmartLock application which delivers SEC 17a-4 compliant storage

Data Protection

OneFS was designed from the ground up to have a scalable data protection model. Rather than being designed around traditional RAID technologies, OneFS protects data rather than devices – and protects that data across multiple nodes. With OneFS 7.0, we’ve introduced new data protection capabilities in the existing SnapshotIQ, SyncIQ, and SmartPools technologies, which make Scale-Out applicable for a wider range of critical information. The degree to which information can be efficiently protected has never been more simple or scalable.

Performance

OneFS is a next-generation scale-out storage architecture that enables customers to scale capacity and performance together.

In OneFS 7.0 we’ve improved concurrent access to individual files, which both improves the I/O rate of non-sequential applications, but also doubles single-stream sequential applications. The 7.0 release extends the applicability of OneFS into non-sequential and smaller block I/O workflows. In short, OneFS 7.0 makes scale-out applicable for a much wider set of performance-sensitive applications.

Interoperability

OneFS supports all industry-standard protocols: NFS, SMB/CIFS, HTTP and FTP. Earlier in 2012, Isilon led the storage industry by announcing native support for the Hadoop file protocol, HDFS.

In this release, we are providing specific integration with VMware through the VAAI and VASA APIs. These APIs, in combination with per-file cloning technologies and lower latency, significantly improve the virtualization experience on OneFS.

So all in all, scale-out has never been more accessible to Enterprise IT than it is today with OneFS 7.0. The set of applications, workloads, and use cases where scale-out technology dramatically improves performance, simplifies management, and increase efficiency have never been greater. The tipping point has been reached; with OneFS 7.0, EMC Isilon is the first enterprise storage vendor to bring scale-out into the heart of the data center.

ENCODE Consortium Utilizing Isilon Scalable Storage for Genome Research

The use of Isilon Scalable NAS Storage for Life Science research and applications is a core enabler of research productivity. The amount of data stored, accessed and analyzed is incredible and growing exponentially so naturally, improving the cost and workflow efficiency of utilizing the data is critical increasing the speed and results of the research.

A recent article on ScientificAmerican.com details some of the work that the ENCODE consortium has done to map and inventory previously hidden switches, signals and signposts in the human DNA. In the photo of Ewan Birney, who led the analysis from European Bioinformatics Institute in Cambridge, England, we couldn’t help but glow a little when seeing him next to stacks of Isilon equipment.  Learn more about Isilon solutions for Life Sciences here.

Buy Recommendation for EMC – Isilon Momentum

EMC continues its’ string of positive analyst reviews with the latest Buy rating from Peter Misek of Jeffries. Misek specifically calls out the future share gains in NAS Storage at the expense of NetApp with the pending release of new features that will allow Isilon to expand its’ expertise to broader enterprise wide adoption.

According to Misek, “EMC hit a homerun with its VMware acquisition, and we believe Isilon will be another validation of its ‘string of pearls’ acquisition strategy. Our checks indicate that Isilon has added new features that should enable it to jump from its current vertical concentration in Internet, video, and genomics (e.g., Avatar’s special effects were stored on a huge Isilon cluster) to broader enterprise adoption, especially for private clouds.”

Misek initiates coverage of both NetApp and IBM with hold recommendations. Read the full Forbes article here and learn more about EMC Isilon’s new Maverick OneFS coming this fall here.

EMC Isilon Offers Free Migration for NetApp Users

For companies who are tired of migrating on a regular basis from one NetApp version to another, EMC Isilon has recently announced an offer worth over $25k to help you migrate for the last time – from NetApp to EMC Isilon.  EMC Isilon customers don’t need to migrate from version to version as our OneFS file system enables you to Scale NAS Storage as you need it.

The offer includes:

  • Solution architecture
  • Project planning
  • Test planning
  • Sample data migration set for up to 10 terabytes
  • 30% discount on any additional professional migration services over and above the offer

Learn more about the One and Done NetApp Offer including a whitepaper on quantifying the benefits of Scale Out NAS, more promotion details and contacting the team for a discussion by clicking here.